Fried opens Mod Century
Mod Century, a vintage furniture store, will open to the public today at 673 N. Coast Hwy. The store is exclusively offering vintage furnishings from the period known as Mid-Century Modern, according to owner Billy Fried. The store features original furniture from the 1950s and 1960s, from influential architects and designers like Eames, Bertoia, Jacobsen and Wegner, as well as a broad range of Danish Modern and Haywood Wakefield pieces.
"For as many great art galleries as we have in Laguna, I believe we should have a corollary of beautiful design stores," Fried said in a news release. "It's great to see this new crop of design-loving entrepreneurs, and I hope the community embraces them. After all, great furnishings are art you can live with."
While there are a few reproductions, the majority of pieces in the store are original, giving them value in the marketplace because of their limited availability, according to Fried.