Lively has seen his share of movie lines. He worked the opening of "Star Wars" at Grauman's Chinese Theatre in Hollywood, along with all of the major premieres for Mann Theatres.
Lively admitted the Laguna theater isn't as big, but he tries to make up for it with decent sound and better popcorn. Besides, he said, it's not all about flash and bang and smoke.
"To help preserve a theater like this is a privilege," he said. "At other places, the warmth and friendliness isn't there. People are strangers when they walk in, yet they're bonded together in this magical movie."
Magic and the movies. It is a universal experience. Everyone remembers their very first epic movie moment, which usually meant you were scared out of your mind.
For me, it was "The Exorcist," when I was about 10. I was truly mesmerized and frightened, feeling the expression, "evil incarnate."
The question is, are kids nowadays similarly scarred for life in the same way "we" were?
Are they filled with such realistic shock and awe, or are they so jaded from an early age by Xbox, YouTube and other realistic experiences that dreamlike movies have lost their luster?
According to Lively, the answer is no.
Even at small theaters, the movie experience is still positive and impactful.
"I'm a movie buff; I love movies," he said. "I love people and seeing people happy and their faces, their laughter. It's a good feeling."
Lively sees the joy, no doubt, from eager crowds, but it's no secret that the impacts on the "Xbox generation" have been studied extensively, with scientists wanting to prove that violence begets violence.
Interestingly, that's not always the case, and, in fact, some children may enhance certain skills, even with violent videos.