Anybody stepping into One Laguna should feel, well, connected.
Exposed brick and hardwood interiors, outfitted with surfboards, art, motor suits and other memorabilia, are juxtaposed with 17 touch screens of different sizes. Details and images of Laguna Beach's recreational offerings lie at a visitor's fingertips.
One Laguna functions as a digital visitors bureau in a 5,000-square-foot building owned by Firebrand Media LLC to show off all that the city has to offer. It includes a radio station owned by Firebrand and shares space with the Laguna College of Art + Design's gallery, called LCAD on Forest.
"It's a service for visitors, locals and merchants to gain exposure on Forest Avenue," said Scott Sanchez, chief technology officer and publisher of Firebrand. "We wanted to create a dynamic, interactive media space that people could come to and find information about places to go, things to do and places to eat, shop and play in the city."